The Füchse and their young talent
Deutsche Wohnen has been the exclusive PLATINUM partner of the Füchse Berlin handball club since July 2016. The Füchse are all about passion, dedication and team spirit, combined with high standards and a long tradition. Deutsche Wohnen is committed to these values, too. We also have similar success stories and a long history in Berlin in common. Both Deutsche Wohnen and the handball club truly care about promoting young talent. As such, the focus of the long-term partnership is on strong and sustainable youth work.
As the official main sponsors and shirt sponsors, we are keen followers of the Füchse’s exploits on the national and international stage. We are particularly impressed by the consistent youth work carried out by the club, which is among the best in the sport. The young Füchse have won many German youth championships and more than 25 players have been trained for the first and second leagues.
To ensure the ongoing success of this youth work, together with the training centre Füchse Town in Sportforum Hohenschönhausen, we want to turn the handball players’ sporting home into one of the most modern development centres in Germany. In doing so, we are focusing closely on what the athletes need to spur them on to further success.
Accordingly, we have provided financing for an innovative ten-camera system which helps young players analyse their training, for example, and we have contributed to turning their recreation room into a cool lounge with a kitchen. In addition, three of the young Füchse have completed an apprenticeship at Deutsche Wohnen. This gives them something else to rely on as well as their handball career.